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Consumers
Merchants
Issuers and Acquirers
Proven Technology
Consumers
Convenience and Utility
- Ubiquity - wide acceptance due to the fees acceptable to the merchants
- Fast transaction processing - offline, no PIN
- Reliable - never fails to make a payment with automatic reload authorized by PIN
- Maintenance free - no trips to ATM or loading station
- Statements not cluttered with small purchases but there is online access to transaction details
- Minimal risk if the card is lost
- No additional card
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Merchants
Speed
- Off-line transactions, no PIN
- No fumbling for change
Reduced Costs/Hassle
- Transaction fees lower than debit and credit
- Reduced cash handling costs (bank fees,
pilfering, mistakes, etc.)
- Security (less cash in the till and less cash to deposit at the bank)
Increased Sales
- Reduced loss of sales due to consumer not having enough cash
- Reduced loss of impulse purchases
- Use of cards instead of cash => higher average purchase amount
Consumer Preference/Demand
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Issuers and Acquirers
- New profitable revenues for both issuers and acquirers
- New market segments
- Response to competitive threat
- Leverages existing infrastructure
- Improves EMV business case
- Better proposition to cardholders yields enhanced relationship and increased card usage
- Faster transaction processing and lower fees drive merchant interest
- Easy deployment - leverages existing infrastructure
- Safe secure and proven
- Reduced cash management costs
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Proven Technology
The Cardis product has been implemented and tested by Scotiabank
in Canada, as part of their EMV project. Scotiabank included the
Cardis application on their multi-application Visa credit card,
and a successful field trial was completed in November 2004. The
Cardis product is commercially available and is being actively marketed
in Canada and several European markets.
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